'peeps creative

If Ray Kurzweil were a ballplayer, he'd have something like a .930 batting average.

CAPABILITIES

That’s my twitteresque,140 character take on the future of facebook and other social networking apps. I’m betting that they’ve alredy started the long, slow Myspace-like crawl into oblivion because platforms like Facebook Connect, Google’ Friend Connect, Google Wave and even MySpace ID (what I was going to term ‘social media 2.0’ but have settled instead on ‘connective platforms’) are and will continue to offer marketers more flexibility to develop more immersive experiences.

In 2010, the macro-trend will be a ‘sense of urgency’. For the first time, there’s a global understanding, if not a feeling of urgency that sustainability, design and citizenship in every possible meaning of these words, is the only path toward long-term viability.

Show us one experienced, switched-on consumer in a mature consumer society who does NOT google once a day. Or even once an hour. One consumer who has NOT researched the cheapest available fare, price, charge before buying a big ticket item. Who has NOT invested some time reading reviews, recommendations and suggestions from experts and fellow consumers on anything from hotels in Paris and designer vacuum cleaners to which specific seat to request on flight SQ220 from Sydney to Singapore.

According to the 'peeps creative New World Dictionary:

peep (n) 1. A style of women’s footwear, especially a pump, in which part of the toe, but not the entire toe line, is exposed through a wedge-shaped or rounded opening. “Typically, Sally wears flip flops to the sea shore, but today she’s wearing a new pair of polka dot peeps to show off her pedicure.”